Discover customer needs
Hold workshops with your diverse user persona representatives to collect direct feedback and map their customer journeys to uncover pain points and needs. You can also use the Journey Atlas to analyze experience across multiple journeys to find deeply hidden issues.
Prioritize features
Use Opportunity Scoring, AI-powered recommendations, customizable success metrics, and action plans to surface and prioritize features that have the most potential for a positive impact on your product's success. Then measure the ongoing effects of your changes with our Journey Impact feature.
Unite stakeholders and teams
Share your personas, workshop results, and journeys with stakeholders and team members, integrate Jira to quickly create tickets to resolve discovered pain points, and interact with your team with comments and tags.
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